Swedish pop maestro Loreen has once again birthed a flawless pop gem via her latest output “Is It Love”.
Proving that Loreen never disappoints with her music, “Is It Love” fuses subtle Middle Eastern sonic influences (perhaps a nod to her Moroccan heritage) which rises to a rapturous dance-pop affair, with the Eurovision superstar’s bellowing, raspy belts soaring as she begs to know if the emotions she experiences are reciprocated – or even real.
“Is It Love” also comes alongside an alluring visualizer for the track, where she writhes around desert sands against a late-sunset backdrop.
The single is Loreen’s first release since her February megahit “Tattoo”, which saw her sweep the Eurovision rankings to win the contest for the second time in her career – a thunderous move which has since cemented Loreen’s place as one of the most exciting crossover pop acts in recent times.
Once again, Loreen proves she is a master of her craft on “Is It Love” – here’s hoping a new album is on the way.
Stream “Is It Love” here and watch the visualizer below.